It requires the understanding of the elements and principles of design, and it has to convey information efficiently, as well as pleasing the eye to draw attention.
What is the difference between elements and principles?
Elements are components or parts which can be isolated in any visual design. They are the actualy things we add to a design. Principles tell us how we should organize elements on a page or screen.
Name the six (6) elements of design.
1. Line
2. Shape or form
3. Space
4. Texture
5. Value
6. Color
What can lines aid in, when alone or combined with other lines or shapes?
Lines can aid in the readability, appearance, and message of a design.
Which lines suggest a feeling of rest? Why do you think?
Horizontal lines suggest a feeling of rest in relation to gravity.
Vertical lines communicate a feeling of what? Why do you think?
Vertical lines communicate a feeling of loftiness. Extended lines suggest an overpowering grandeur.
What lines suggest a feeling of movement? Why do you think?
Diagonal lines suggest a feeling of movement or direction, unstable in relation to gravity.
Soft, shallow curved lines suggest what? Why do you think?
They suggest comfort, safety, and relaxation.
These lines suggest confusion and turbulence? Why do you think?
Deep, acute curves suggest confusion and turbulence as in violence of waves in a storm.
What element defines a specific area of space?
Shape
What is the difference between two dimensional shapes and three dimensional shapes?
A 2D shape has width and height. A 3D shape has depth, as well as width and height.
Describe the difference between geometric shapes and organic shapes?
Geometric shapes are structured, often symmetrical shapes (squares, circles, triangles, octagons, hexagons, and cones). Organic/natural shapes are found in nature or they can be man made shapes (irregular and fluid; leaves are an example).
What are abstract shapes?
Abstract shapes are stylized or simplified versions of natural shapes. Symbols found on signs, such as the wheelchair shape for handicapped access, is an example.
Which basic shape projects an attitude of honesty or equality?
Square
What do triangles suggest?
Action or stability if in a pyramid shape.
Circles convey feelings of what?
Protection or infinity
Describe positive space and negative space?
Positive space refers to the objects and elements used in a design (text, graphics, photos, lines, or shapes). Negative space refers to the shapes around and between those objects and elements. Also known as the white space, it gives a place for the eye to rest, which is neede in order for the message you’re trying to communicate to be absorbed.
What is texture?
Texture can refer to the actual surface of a design with the reader actually being able to feel the texture of the paper and materials in the printed design.
Incorporating texture into a design can help do what?
Incorporating texture will help create a feeling of richness and depth.
What is value?
Value is the degree of light and dark in a design. It is the contrast between black an white and all the tones in between.
What is another name for value?
Tone
What can the element of color do when incorporated into a design?
It can convey moods, create images, attract attention, and identify objects.
No comments:
Post a Comment